For the first time ever, a Maison of High Jewelry is offering an exceptional glimpse behind the scenes at its workshops via a unique feat of technology: the 360° virtual tour.
To celebrate the renovation of the place Vendôme workshops, Van Cleef & Arpels is presenting web-users with an interactive experience that takes them to the very heart of its creative process.
Through this visit, feel the workshops’ atmosphere: the craftsmen and designers’ gestures and the unique sound of the jewelers’ tools in the various workspaces. Discover the different crafts (design, mock-up, setting, polishing, etc.), they can click to access additional content, including gouaché designs of jewelry, photographs of Pierres de Caractère™ and selected creations and the nine short films about Van Cleef & Arpels’ Mains d’Or™ directed by Loïc Prigent.
This 360° virtual tour offers an immersive behind-the-scene experience in the world of High Jewelry including introducing the men and women who breathe life into the Van Cleef & Arpels virtuoso creations.