Butterflies flutter in a myriad of colours

March 7, 2022

Place Vendôme boutique, Alexandre Benjamin Navet butterflies, Van Cleef & Arpels

Van Cleef & Arpels presents an augmented reality experience with a virtual butterfly, echoing the launch of new creations in the Two Buttefly collection. 


Scan the QR code or click here to send a colorful butterfly to a friend (experience available on mobile only).


Butterflies have fueled Van Cleef & Arpels’ imagination since its foundation, carrying the message of a benevolent nature from flower to flower.