Legends

Florence Jay Gould: icon and inspiration

Van Cleef & Arpels maintained close ties with a prominent American socialite Florence Jay Gould, the wife of railroad magnate Frank Jay Gould. Known for her literary salons, attended by the likes of F. Scott and Zelda Fitzgerald, André Gide, Jean Cocteau and Salvador Dalí, she also provided Charles Arpels, nephew of cofounder Estelle Arpels, with inspiration for the Maison’s precious Minaudière™. Indeed, the sight of Florence Jay Gould slipping her accessories into a mundane white metal box is said to have sparked his idea for an ingenious beauty compact in which fashionable women could carry all their essentials.

  • Drawing featuring a project of necklace for the Blue Princess sapphire, circa 1955, Van Cleef & Arpels Archives

    Drawing featuring a project of necklace for the Blue Princess sapphire, circa 1955, Van Cleef & Arpels Archives

A loyal client of the Maison, Florence Jay Gould’s collection included the iconic “Blue Princess” sapphire necklace (1956), as well as the Martini Cocktail bracelet (1937).

 

  • Vanity case, circa 1925, Van Cleef & Arpels Collection

    Vanity case, circa 1925, Platinum, yellow gold, natural pearls, enamel, diamonds. In the former collection of Florence Jay Gould, wife of the philanthropist and businessman Frank Jay Gould. Van Cleef & Arpels Collection

  • Drawing featuring a project of necklace for the Blue Princess sapphire, circa 1955, Van Cleef & Arpels Archives

    Drawing featuring a project of necklace for the Blue Princess sapphire, circa 1955, Van Cleef & Arpels Archives

A loyal client of the Maison, Florence Jay Gould’s collection included the iconic “Blue Princess” sapphire necklace (1956), as well as the Martini Cocktail bracelet (1937).

 

  • Vanity case, circa 1925, Van Cleef & Arpels Collection

    Vanity case, circa 1925, Platinum, yellow gold, natural pearls, enamel, diamonds. In the former collection of Florence Jay Gould, wife of the philanthropist and businessman Frank Jay Gould. Van Cleef & Arpels Collection