1950s
In the creative tradition of Van Cleef & Arpels, diamond evening jewelry stands alongside daytime pieces in yellow gold adorned with graceful and elegant motifs: flowers, bows and animals. The Maison perfected its Zip necklace, transformable into a bracelet, a true technical feat.
1950
Special orders by the Maharani of Baroda
The Maharani of Baroda placed several unique orders with Van Cleef & Arpels, including this necklace set with more than 220 carats of emeralds from her personal collection.
1950
Creation of the Zip necklace
In 1938, Van Cleef & Arpels patented a jewelry zipper. The first Zip necklace, transformable into a bracelet, was created in 1950.
1954
Creation of la boutique concept
Unveiled with the launch of la boutique at 22 Place Vendôme, the animal clips were part of new, affordable and easy-to-wear collections created by Van Cleef & Arpels. The Lion ébouriffé and Chat Malicieux clips became extremely popular.
