Fifty years after the creation of the first Alhambra long necklace, Van Cleef & Arpels unveils Vintage Alhambra creations in yellow gold and carnelian, pre-launched in exclusivity at Selfridges Department Store on London’s Oxford Street. To honour the 50th anniversary of this collection, the Maison has created an Interactive Exhibition in Selfridges, London – giving pride of place to this icon of luck.
Occupying 150msq in the Wonder Room at Selfridges, it takes place in an architecture inspired by the shape of an Alhambra motif. Arranged in the quatrefoil of the clover and following the Maison’s theme of luck, each leaf invites the visitor, through a magical digitally augmented journey, to engage in a playful immersion into the enchanted world of Van Cleef & Arpels.
From July 2nd to July 29th, 2018
The Wonder Room at Selfridges
400 Oxford Street, London, United Kingdom
Monday to Saturday: 09:30 - 22:00
Sunday: 11:30 - 18:00