The Maison, present in Spain in Barcelona since 2023, announces the opening of its new boutique in Madrid, located on the iconic Ortega y Gasset street.

Covering more than 450 square meters divided across two floors, this new boutique invites visitors to immerse themselves in an enchanting universe, where art, elegance, and meticulous craftsmanship unite to celebrate a poetic vision of life.

The façade of the boutique, housed in a historic building, is dotted with numerous windows that bring in abundant natural light. It is enhanced by a floral decor, placed behind the domes. This motif draws profound inspiration from nature, a universe deeply cherished by Van Cleef & Arpels.

Upon entering, visitors are transported to a captivating environment, crafted by an Parisian artisan, a decor inviting them to embark on a true journey into the heart of nature. The staircase, highlighted by its plasterwork and pearlescent patina, guides guests through the spaces,  beneath magnificent historic ceilings.

Each detail has been thoughtfully conceived to plunge visitors into this singular universe: from the elegant charm of the main area, with its handmade silk floral wallpaper, to the intimate Poetic Salon, where a central mirror enhances both the brightness and the sense of spaciousness.

The experience continues in the salons, with large shelving that celebrates the Maison’s heritage, while the bright glass atrium— “le patio”—serves as a fresh and welcoming reception area and houses the Bar Lounge. On the basement level, a green-toned salon creates a harmonious connection with the monumental décor of the entrance, completing an experience that combines elegance, light, and the poetic spirit of Van Cleef & Arpels.

To celebrate this new opening, the Madrid boutique will host the heritage exhibition “Welcome to Van Cleef & Arpels' world”, showcasing a selection of creations from the Maison’s heritage that illustrate its expertise, creative spirit, and pursuit of excellence throughout the decades.

The Madrid boutique marks a new chapter that strengthens the ties between Van Cleef & Arpels and Spain and will serve as an exquisite setting to unveil the Maison’s rich history, its positive vision of life, and its unique savoir-faire.